Product video production

Showcasing how your product benefits your customers lives is a great way to motivate and inspire them to buy from you. At Proper Video we can help you plan, create and distribute your product video.

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Reasons to invest in a Product video

Make you product stand out amongst your competition

Show your customer how your product will benefit their lives.

Increase online sales with video on product pages.

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Answers to your questions

What are the best practices for creating a product video?

  • Find the balance between features and benefits. Too many features will leave potential customers thinking ‘so what?’ Whilst too many benefits may feel like false promises. Inspire your potential customers by showing how your product will make their lives better or easier.
  • Plan to create several teaser videos from your main product video to release on social media, build tension and drive customer to your website.
  • Understand the pain points that your product relives from your customer.

How much does a product video cost?

Product videos come in many different styles.

We suggest you budget a minimum of £1,500. This will cover:

  • Strategy planning, idea creation, scripting and storyboarding
  • Filming
  • Basic animation and motion graphics
  • Royalty-free music and basic sound design

Additional costs may be incurred if:

  • You require actors to use your product
  • Specialist equipment hire
  • Advance animation or CGI (3d modelling of your product)

How long does a product video take to produce?

Product videos come in many different styles.

We suggest you budget a minimum of £1,500. This will cover:

  • Strategy planning, idea creation, scripting and storyboarding
  • Filming
  • Basic animation and motion graphics
  • Royalty-free music and basic sound design

Additional costs may be incurred if:

  • You require actors to use your product
  • Specialist equipment hire
  • Advance animation or CGI (3d modelling of your product)

Our strategic, measurable approach to video marketing

Video strategy

Developing the right message and right video content to get you the best results.

Video production

From project management to filming, animation to sound design and so much more.

Video activation

Distribute your video via owned and paid advertising channels to maximise its impact.

Becoming a Proper Video client

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A discovery call to learn more about your business, what you’re looking to achieve and to see if we’re a good fit.

In a workshop we’ll look at current marketing activities, in-depth video goals, your audience and explore ideas.

Finally, you’ll receive a detailed video marketing proposal including plans, recommendations and costs.

Ready to get started? Great. Got questions? Fire away.