School promotional videos

Proper Video’s school promotional video services engage parents and students and helps make your school stand out as the school of choice.

Our school promotional video team are down-to-earth, easy to work with and know how to tell your school’s story in a compelling and memorable way.

“I’d highly recommend that you speak to them”

“Our experience with Proper Video has been fantastic”

“I was really impressed by the quality”

Fantastic results and an exceptional experience, what more could you ask for?

Ways your school can benefit from promotional videos

Increase awareness of your school by showcasing your strengths, qualities and values.

A promotional video can be used for many years making it a cost effective marketing tool.

Enhanced DBS check

All of our video production team that work on school promotional videos are put through an enhanced DBS check as standard. That’s our videographers, editors and activation specialists, giving you peace of mind.

St James’ Lanehead Primary School

We worked with St James’ Lanehead to create this school promotional video that included a voice over created by the children highlighting their uniqueness and values.


Primary School

For Barnoldswick Primary School we chose to interview current parents about their experience with the school and why they chose to send their child to Barnoldswick Primary.


Secondary School

FisherMore Secondary School’s promotional video showcased what it takes to be a FisherMore student, highlighting their values and ethos.

Our school promotional video production process

We understand that filming needs to cause the least disruption to learning as possible. Over the years we’ve fine-tuned our school promotional video production process to be as efficient as possible at every stage.

Described as ‘effortless and worry-free’ our school promotional video team can handle the whole process from strategic development to scriptwriting, storyboarding, voiceover recording, animation, live-action filming, editing and final delivery.

Strategic development

The first step in our school promotional video process is to understand your school and what makes you unique. This information helps us develop video ideas that will reach, engage and resonate with prospective parents and students.

Creative development

Our team will develop a concept and produce a script, storyboard and gather visual references so that you know exactly how your video will look, sound and feel frame-by-frame.


Our professional video production team will capture all the necessary footage and sound in ultra-high-definition.


This is where your school promotional video finally comes to life. Our editors will piece everything together, crafting a captivating and memorable story. They will also add any sound effects and music which enhances the emotional impact. Simply put they will create a polished final video that communicates your message effectively in an engaging way that prospective parents and students will love.

School promotional video FAQ’s

Our team will need between 4 and 6 weeks to produce a promotional video for your school.

Typically, we will need 2 full days in school to produce a circa 90 second school promotional video. We are very flexible so we can space those two days apart or we can film over 4 half days. We will work with you to plan out the best approach.

You can be as involved as you would like. As a minimum we need your input in the beginning to develop the idea for your school. We will also need help in producing a shooting schedule and organising the filming day. After that, as we are DBS checked, some schools leave us alone to make our way around the school capturing the shots we need, some other projects the head teacher or bursar has accompanied us. After we have captured the necessary footage you’ll just need to sit back and relax while our editors work their magic, we’ll send it over for your review and feedback and amend if required until you are completely happy.

Why choose Proper Video?

We’re personal – you won’t be passed between account managers. When you call Proper Video you’ll speak directly with MD, Aidan who will be your point of contact throughout the entire project.

We’re experts – we love creating video content and we love helping our clients achieve their goals. This fuels our drive to innovate and search for the best ways to do both.

We’re easy to work with – there’s a common thread in all of our client reviews, which is clients love working with us. Results are very important but we also understand you’ve got to enjoy the process too.

Making a video?
Make it proper

Contact our MD, Aidan to discuss your school promotional video project.