Explainer video production

Whether you’re looking to introduce a new product, explain a complex idea, or simply elevate your brand’s online presence, work with our explainer video production team to create a pitch-perfect explainer video that captures your audiences full attention.

“I’d highly recommend that you speak to them”

“Our experience with Proper Video has been fantastic”

“I was really impressed by the quality”

Fantastic results and an exceptional experience, what more could you ask for?

Ways your business can benefit from testimonial videos

Explain complex topics quickly and make it easier for potential customers to buy from you.

A proven marketing tool that helps increase qualified leads and boost conversions.

Animation or


At Proper Video we offer both live-action and animation-based explainer video production services.

With expert animators and videographers in-house, our experienced explainer video production team will work with you to determine the best approach for you.

Our explainer video production process

Over the last 5 years we’ve perfected our explainer video production process to be as easy as a Sunday morning.

Described as ‘effortless and worry-free’ our explainer video production team can handle the whole process from strategic development to scriptwriting, storyboarding, voiceover recording, animation, live-action filming, editing, and final delivery.

Strategic development

The first step in our explainer video production process is to understand your brand, your goals and your target audience. This information helps us develop videos that will reach, engage and resonate with your target audience.

Creative development

With a clear strategic plan in place our creative video team will develop a script and storyboard and gather visual references so you know exactly what your video will look, sound and feel like frame by frame.


For live-action projects, our explainer video production team will capture the necessary footage and sound in ultra-high-definition. If your project is animation based or includes motion graphics, any characters and scenes will be created.


This is where your explainer video finally comes to life. Our animators and editors will piece everything together, crafting a captivating and memorable story and add any sound effects and music that enhances the emotional impact. Simply put they will create a polished final video that communicates your message effectively in an engaging way that your audience loves.

Video activation

Don’t let your explainer video become just an expensive asset sat on a hard-drive. At Proper Video we understand that your investment in video marketing must provide a return. To provide a return, your video must be seen by the right people.

With a team of in-house digital marketing experts we can ensure your video reaches your target audience, captures their attention and pushes them forward in the buying journey.

We can help you distribute and promote your video through channels such as: email marketing, organic social, paid social, Sky AdSmart and even optimise it for search.

Our work

Greenarc Energy

Content marketing video

GB Integrated Systems

Testimonial video | Product video | Social video

Low Carbon Energy

Case study video | Testimonial video

How much does an explainer video cost?

Short answer: between £3,500 and £10,000.

As with any type of video, explainer video production costs can vary significantly. The total cost depends on a variety of factors including whether it will be live-action or animation based, the length of the final video, whether we require actors or special locations and so on.

At Proper Video you will deal with our MD, Aidan throughout the entire project. Contact Aidan who will guide you through the process and provide you with an accurate quote based on your requirements.

Explainer video production FAQ’s

An explainer video is a short, engaging, and informative video that explains a product, service, concept, or idea in a clear and concise way. Typically, explainer video productions use a combination of visuals, animations, and voiceovers or on-screen text to communicate information. Explainer videos can be used for a variety of purposes, including introducing a new product or service, educating customers, demonstrating a process or workflow and more. They are an effective tool for businesses to increase brand awareness, attract new customers, and drive sales.

We understand that you’re busy and may not have a lot of time. While we may need your input and feedback at various stages of the process, our explainer video production team will handle the heavy lifting. We’ll work with you to establish clear communication channels and ensure that your needs and expectations are met every step of the way. So sit back, relax, and let us handle the work for you.

The truth is, it depends on a few things, like how elaborate you want your explainer video to be and how quickly you can get back to us with feedback. Typically, it takes around 4-6 weeks from start to finish, but we’re always happy to work with you to speed things up or take it slow. We’ll work collaboratively with you through every step of the process, from brainstorming to final delivery, to make sure we’re creating a video that’s truly “you.”

Why choose Proper Video?

We’re personal – you won’t be passed between account managers. When you call Proper Video you’ll speak directly with MD, Aidan who will be your point of contact throughout the entire project.

We’re experts – we love creating video content and we love helping our clients achieve their goals. This fuels our drive to innovate and search for the best ways to do both.

We’re easy to work with – there’s a common thread in all of our client reviews, which is clients love working with us. Results are very important but we also understand you’ve got to enjoy the process too.

Making a video?
Make it proper

Contact our MD, Aidan to discuss your explainer video production project.